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SEAT Continues Its Product Offensive With The All-New Arona SUV

Last Updated: 27th Jul 2017

At the Frankfurt Motor Show in September all eyes will be on the SEAT Arona crossover when it makes its first public appearance.

Over the past few years SEAT have been on the “biggest product offensive” in their history with the brand new Ibiza, updated Leon and all-new Ateca released in the last 12 months alone. SEAT show no sign of stopping this offence anytime soon as they are set to release the new Arona later this year in addition to another SUV in 2018.

The new SEAT Arona shares numerous design features with the highly successful Ateca SUV whilst offering additional offroading capabilities and a higher driving position. This means users should find it even easier to get in and out of the vehicle. The car is fitted with Mirror Link (Apple Car Play and Andriod Auto) so you can answer calls and messages and use other apps such as maps safely whilst on the move. Customers can also expect a reversing camera, an 8 inch colour touchscreen, keyless entry and start system, connectivity hub with wireless phone charger, front assist, adaptive cruise control, hill hold control, tiredness recognition system and a multi-collision braking system on the new Arona.

"We at SEAT are very persistent. With our biggest product offensive, by the time the large SUV reaches the market, SEAT will have launched, on average, a new vehicle every six months in two and a half years”, says Luca de Meo, President of SEAT.

Alejandro Mesonero, Design Director at SEAT added "we wanted to give the New SEAT Arona the distinct feel of a crossover, a sturdy car for everyday life and all ready for the urban jungle.”

Modern drivers increasingly look for the opportunity to personalise their new vehicle and SEAT have responded by offering more choice than ever on the new Arona. There are 68 potential colour options for the main body as well as the A and C pillars. This includes Eclipse Orange (pictured) which is a brand new colour option for the Arona.

Customers can register their interest in the all-new SEAT Arona with their local Pentagon SEAT dealership by calling 0333 222 0424 (local rate) or by visiting the SEAT showroom team in Scunthorpe, Oldham or Nottingham (Chilwell). Alternatively browse through the latest offers available across the SEAT range available at Pentagon SEAT today.

"With our biggest product offensive, by the time the large SUV reaches the market, SEAT will have launched, on average, a new vehicle every six months in two and a half years."

Luca de Meo, President of SEAT
Lynden Carlton-Bull, Marketing at Pentagon Group
Notes to Editor:

Specification mentioned above may be optional extras on some trim levels.

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